Content Monetization in Cable TV For TV, Video and Music
Content Monetization on Cable TV systems has been very important por revenues. Cloud to cable brings your Music, TV & Video content to a different level, effectively raising content’s value proposition to all your customers, now Cable TV companies and hence their millions of subscribers. Obviously, OTT or Cloud-based Applications are used for streaming, Cloud to Cable TV brings both methods to one patented platform.
The keyword is MPVD or Multichannel video programming distributor (yes, it’s quite a mouthful). systems, like COMCAST, AT&T, COX, SPECTRUM, TIGO, CLARO, CABLEVISION, SKY TV, and many multi-million dollar operators around the world. This list includes LTE, 5G, and Fiber systems with IPTV.
Who wouldn’t want to land those customers and reach millions of subscribers as opposed to gaining a few thousands while competing with other OTT services?
Monetization of Music and Video Content with Cable TV Operators
Cloud to cable is the best way to “Amplify your reach®,” and more importantly address millions of subscribers in Cable TV operators worldwide.
Content monetization is easier with our Cloud to Cable platform.
Music and Video streaming and distribution is simplified with Cloud to Cable TV, as you distribute to Cable TV or Satellite systems, while and all the mobile applications are available as traditional OTT services. Therefore, you can make OTT Monetization span across cable TV, satellite, and IPTV systems with one platform, Cloud to Cable
If your Music or video streaming service already runs in the Cloud, Cloud to Cable TV will bridge it to Cable, IPTV, and Satellite systems.
Cloud to Cable is a technology designed to broadcast & stream Music, TV, and Video to subscribers in all outlets: web, mobile applications, smart TVs, and Cable & Satellite Systems worldwide. This is a patented technology protected user US Pattens 10,123,074 and 10,524,002, European Patents, and our proprietary software.
Most of the music and video streaming services now reside in the cloud and are not taking advantage of content monetization with Cable TV partners.
In essence, Cloud to Cable connects multimedia services that reside in the cloud with IPTV or Cable TV operators and viceversa.
Cloud to Cable TV effectively opens markets for content monetization with traditional Cable TV and Satellite systems covering 900M subscribers around the planet.
Cloud to Cable TV enables quick and easy broadcasting of media content to massive systems found on Cable and Satellite Systems and all mobile and web platforms.
Cloud to Cable is the true multi-platform experience to broadcast Music & TV channels to all platforms from mobile, to web, to IPTV, and to Cable and Satellite systems all in one-stop shop. Improving your chances of content monetization.
Now with Cloud to Cable, any cloud-based streaming platform can be broadcasted and streamed to Cable TV & Satellite operators, opening more opportunities for monetization.
At the same time, all music and video content is also be available in mobile devices thru our mobile applications and Smart TV apps. Broadcasting is easier in many ways that you never thought possible.
Cloud to Cable TV is a true multi-platform technology that facilitates broadcasting and monetization to Music, TV, and video owners. We call this “multimevia” experience.
Compare Content Monetization with Cable TV and Satellite Systems – 86M subscribers in the United States.
Content monetization will be analyzed with publicly available information and you can make your own numbers, as well.
In a case between Music Choice and Stingray Digital, the judge identified that Music Choice made deals with AT&T in the magnitude of $0.12c per subscriber and as low as $0.036 (3.6c) per subscriber in a set 50 linear TV music channels.
This gives you a great pointer to consider as Cable TV revenues, as BroadbandNews.com depict the number of subscribers:
Assuming, you are OTT Provider or if you own content were to monetize with all Top Cable operators, you will be including about 86,601,254 subscriber at, let’s say, $0.036 per subscriber:
that's about : 86,601,254x0.036x12 = $37,411.741 per year
That only means that if you charged, $2.9 per subscriber you would need to acquire about 1 M OTTsubscribers on you own, which just on cost of acquisition could require $3-$10M to get that number and you would barely break even after licensing costs.
Therefore, those millions of MVPD subscribers can be reached now with Cloud to Cable.
Music for Cable TV
An example of our Cloud to Cable technology, we created our own product “Music for Cable” Music for Cable is a service available for Cable & Satellite operators in packages of 50 to 1000 music channels., broadcast-ready for their IPTV or Cable Operator system. Music for Cable includes a mobile application, and supporting smart TV apps, and much more.
The content is delivered in a server or several virtual machine instances ready for broadcasting to all your customers and delivered using our Cloud to Cable technology. The server or virtual machines are pre-provisioned with the best music. Some of the music found in our service can be found on this list:
|Latin Rock, Latin Music||Jazz, Smooth Jazz, Modern Jazz|
|Merengue, Bachata, Urban||Concerts in SD, HD, or 4K|
|Classical, Piano, Instrumentals||Alternative|
|Rock, Hard Rock, Oldies Rock||Dance Music, Miami Mix|
|Techno, Trance, Electronic Music||Lounge, Chilltopia, others|
|Country, Christian, R&B||Guitar, Instrumentals|
|Top 40, Top 100, Top Charts||Mixes from Multiple Countries|
|80s’, 90’s, and today||Mixes from SoundCloud|
|Christmas and Seasonal||Your own music|
|Podcasts (Cannabis Radio, TechEdTV)||and many more…|
A server is the best option for a cable operator as it is placed at the headend. You can find the specification ready to download in PDF at Music for Cable Appliance and for more musical line-up offerings, you can reach us at musicforcable.com